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Crash Course Business - Entrepreneurship

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1x01 Episodio 1

Who Even Is An Entrepreneur?
14 de agosto del 2019
You've probably heard the word "Entrepreneur" thrown around a lot in business. It conjures images of Elon Musk, Bill Gates, or Oprah Winfrey. But, it goes way beyond that. In this episode of Crash ...
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1x02 Episodio 2

How to Develop a Business Idea
21 de agosto del 2019 12 min
So, where do ideas come from? And what do you do with them once you have them? In this episode of Crash Course Entrepreneurship, Anna helps to answer these questions (and more) as we figure out wha...
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1x03 Episodio 3

Value Proposition and Customer Segments
28 de agosto del 2019 12 min
Value is the core of any business, and it directs all future decisions, innovations, and customers that get targeted. Even if we’ve thought about the big picture, if we can’t explain how an idea ma...
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1x04 Episodio 4

What Can You Learn from Your Competition?
04 de septiembre del 2019 12 min
We’re used to competitions with clear winners and losers: baseball games, math olympiads, pie-eating contests, and games involving thrones. We crown a victor and everyone else goes home empty-hande...
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1x05 Episodio 5

Legal Basics and Business Entity Formation
11 de septiembre del 2019 14 min
It can be daunting to move from the abstract idea stage to the realm of bank accounts, taxes, and liability. Sometimes, it can feel like you’re making arbitrary decisions, but we’re going to wade t...
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1x06 Episodio 6

Minimum Viable Product and Pivoting
18 de septiembre del 2019 11 min
Imagine if the only videos on YouTube were people looking for love. That could have been the world we lived in! Before it had 1.9 billion users per day, YouTube started as a video-based dating serv...
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1x07 Episodio 7

Testing Your Product and Getting Feedback
25 de septiembre del 2019 12 min
To figure out if an idea is as good as we think it is, we have to talk to our customers. We’ve said it over and over again. We have to ask them what they like, dislike, want, or need, and we want h...
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1x08 Episodio 8

The Core of a Business - Key Activities & Resources
02 de octubre del 2019 10 min
When someone says they’re “studying business” or they “work in business,” they could mean so many different things. They could be in marketing, sales, finance or human resources. So much goes into ...
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1x09 Episodio 9

How to Seek Help and Find Key Partners
09 de octubre del 2019 11 min
Entrepreneurs do have to wear a lot of hats, but we need to understand where we fall short and where other people or products could help get the job done. We can’t be an expert in everything or hav...
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1x10 Episodio 10

How to Build Customer Relationships
16 de octubre del 2019 10 min
Like any committed relationship, the relationship between a business and its customers needs nurturing. And that shouldn’t come as a surprise! We need customers to run a successful business, and na...
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1x11 Episodio 11

How to Communicate with Customers
30 de octubre del 2019 10 min
No business, no matter how innovative and amazing it is, will survive if people haven’t heard of it. If people don’t know something exists, they’ll never be able to purchase it. It’s time to work o...
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1x12 Episodio 12

How to Sell Anything
06 de noviembre del 2019 11 min
It can be hard to strike the right tone or know what’s going to appeal to someone, but there are tricks. We can craft a narrative and use well-placed emotional appeals to tell customers a story.
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1x13 Episodio 13

Revenue Streams
13 de noviembre del 2019 10 min
Profit, revenue, income, assets, cash flow -- all these words mean money, but they all have specific uses. In business, money is important to us and we want to describe it as accurately as possible.
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1x14 Episodio 14

Expenses & Costs - How to Spend Money Wisely
20 de noviembre del 2019 10 min
So we’ve learned a lot of strategies to fight off failure. But we could be doing all this right and still fail if we straight-up run out of money. Expenses can pop-up, supplies can suddenly be har...
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1x15 Episodio 15

Understanding Financial Statements and Accounting
27 de noviembre del 2019 12 min
Honestly, “spreadsheets” are kind of the vegetables of the business world -- the very idea of them makes some people queasy. But that’s ok! They can be intimidating, but they’re not impossible to u...
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1x16 Episodio 16

Financing Options for Small Businesses
04 de diciembre del 2019 10 min
This episode is near the end of this series, but entrepreneurship isn’t a linear journey. You might need funding to accomplish any of the steps to build a business, not just when you’re ready to ta...
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1x17 Episodio 17

Is Growth Right For You?
11 de diciembre del 2019 11 min
In business, growth basically means making a company more successful in some way: finding a new revenue stream, revamping the cost structure to minimize expenses and increase profit, or adding new ...
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Estreno:
13 de agosto, 2019
Episodios:
17
Última emisión:
11 de diciembre, 2019
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In 17 episodes, Anna Akana will teach you entrepreneurship skills to help you start and run a small business. This course is based on a college-level curriculum with a variety of reference texts, including the Strategyzer Business Model Canvas. By the end of the course, you will be able to: * Evaluate the quality of an idea and take steps to turn it into a small business * Understand the legal basics of business entity formation, sales, costs, and other finances * Develop a clear value proposition for your business and customer relationships * Navigate other businesses, including both competition and key partners * Define success for yourself as an entrepreneur, and recognize failure

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